Public Relations 101

Public Relations 101

What is Public Relations?

The answer isn’t that easy. There are tons of PR firms, each one offering different services, and each one saying they do public relations. At the end of the day, we are all story tellers, or communicators. Our means of communication, target audience, and goals may be widely different, but we are all trying to share a message.

Why is public relations needed?

Experienced public relations experts can generate ideas, craft messages, engineer news, develop loyalty and branding, earn credibility, amplify information, and help increase revenue.

What are the different types of public relations?

There are tons of different categories within public relations: media relations, crisis communications, investor relations, internal communications, social media, community outreach, event planning, ambassador relations, influencer relations, public affairs, and so much more.


If you think you might need public relations, call us at 214.559.0122 to talk!